KADIN TV INTEGRATION
Finish has been loosing ground to its number one rival, two years in a row. And not just only in the sales, but also in the mind and heart of the consumers.
Instead of integrating the product, we integrated a smile into the most watched Turkish TV series “Kadın”.
Brand Integration & Sponsorships / Silver Drum
Brand Integration / Silver
Use of TV / Bronze
Use of Media – TV / Silver